A Re Yeng

A Re Yeng – a Sesotho phrase that translates to “Let’s Go!”, is an energetic and powerful statement that captures the spirit and positioning of the rapid bus transit system that serves the Tshwane municipality.

We designed the identity as a tribute to one of Tshwane’s most memorable landmarks – the Union Buildings – with the use of illustration and simple iconography to tell the brand story.

The Executive Mayor of the City of Tshwane, Councillor, Kgosientso Ramokgopa, presided over the unveiling of the identity at Tshwane Rapid Transit’s first bus terminal in Hatfield on 19 March 2013.

The A Re Yeng brand was created for Asiboni Mbala (VWV) by Kyle Wilhelm while partner at Cure Creative

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